Del Taco Ditches Voicebots: AI’s Drive-Thru Dilemma
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Del Taco Ditches Voicebots: AI’s Drive-Thru Dilemma

Have you heard the latest buzz about Del Taco? They’ve pulled the plug on their Presto voicebots in the drive-thru. Remember those automated voices that took your orders and tried to upsell you on extra guacamole? Yeah, they’re gone. What Happened? Del Taco gave Presto’s voicebots a test drive, and initially, it seemed like a…

Revolutionizing Franchise Communication: The End of the Ping Pong Effect
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Revolutionizing Franchise Communication: The End of the Ping Pong Effect

In the fast-paced world of franchise operations, communication is paramount. However, a common pain point in this sector is the “ping pong” effect – a relentless back-and-forth of calls and messages that leads to confusion, inefficiencies, and delays. This issue is vividly illustrated in a recent conversation among franchise professionals, Mike, Anders, and Joe. 1….

How chatbots can increase Franchise Sales?

How chatbots can increase Franchise Sales?

Chatbots can play a significant role in increasing franchise sales through various means.  Here’s how they contribute to the sales process: 1. Lead Generation and Qualification: Chatbots can engage potential franchisees visiting the website or social media pages. They can ask qualifying questions to understand the visitor’s interest level, financial capacity, and readiness to invest….

What are High Value Recruits Looking for?

What are High Value Recruits Looking for?

High-value recruits, often referred to as sophisticated or experienced investors, are individuals or entities that have significant financial resources, business acumen, and often prior experience in owning or operating businesses.  When evaluating franchise opportunities, these recruits have specific criteria and considerations. Here’s what high-value recruits typically look for in a franchise: 1. Strong Return on…

Modern Franchise Management System
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Modern Franchise Management System

Franchise management software plays a crucial role in maintaining consistent branding and communication throughout franchises by providing tools and features designed to streamline and standardize operations, marketing, and communication across all franchise locations. Here’s how it achieves this: By leveraging these features, franchise management software ensures that every franchisee upholds the brand’s standards, leading to…

LinkedIn Networking

LinkedIn Networking

To leverage LinkedIn effectively for the Selective Recruitment Strategy (SRS) with the aim of attracting multi-unit operators and real estate developers, you’ll want to implement our multi-faceted marketing plan that makes the most of LinkedIn’s unique networking capabilities.  Here’s Franchisor Sales Org’s structured approach:  1. Objective: – Primary Goal: To increase exposure and engagement with…

Franchise Value Proposition

The importance of a franchisor having a franchise sales proposition is the following. 1. Foundation for Marketing and Recruitment: The franchise sales proposition serves as the foundation upon which all marketing and recruitment activities are built. It defines the unique selling points and the key value proposition of the franchise brand. 2. Attracts Potential Franchisees:…

Strategic Advantage

The Franchisor Sales Org. has extensive C-suite level experience in running large franchisors, significantly enhances its ability to deliver multi-unit deals compared to an ordinary Franchise Sales Outsourcing company.  Here’s why: 1. In-Depth Industry Knowledge: C-suite executives, especially those with experience in large franchisors, possess a deep understanding of the franchising industry. This includes insights…

When should a  franchise system buying a franchise sales audit from a 3rd party?
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When should a franchise system buying a franchise sales audit from a 3rd party?

Franchise systems can truly benefit from the insights and recommendations provided by a franchise sales audit. My friends, let me tell you about the moments when a franchise system should consider inviting a third-party expert to take a closer look at their sales processes. It’s like a checkup to ensure everything is on track for…

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