Navigating Lead Generation Dynamics: Lessons Learned
|

Navigating Lead Generation Dynamics: Lessons Learned

Introduction- Lead Generation & Project Creep We provide qualified leads to both franchisors and suppliers, who have their own sales staff.  Typically, our leads are “demo ready”.  We have run into a problem, recently, with clients who are asking us, in essence to fix their broken demo model. In this article, we want to explain…

Navigating the Franchise Validation Maze: Insights for New Buyers and Veterans
|

Navigating the Franchise Validation Maze: Insights for New Buyers and Veterans

Franchise validation is a pivotal process for prospective franchisees, yet the approach can significantly differ between new entrants and seasoned multi-unit operators.  First-time buyers often engage in validation with a focus on social interaction, missing out on critical financial and operational insights. In contrast, experienced operators demand that franchisors demonstrate the franchise’s investment worth, focusing…

Crafting Excellence: The Operational Heart of Winning Franchise Models

Crafting Excellence: The Operational Heart of Winning Franchise Models

In the competitive landscape of franchising, the journey to creating a standout franchise model is intricate and demanding. It requires a deep understanding that the most successful franchises are indeed greater than the sum of their parts. Each component, from the operational framework to the training modules, plays an indispensable role in defining a franchise’s…

Ice Cream Machine Repair Revolution: Do Government Agencies Have toTeam Up to Make Repairs More Accessible?
|

Ice Cream Machine Repair Revolution: Do Government Agencies Have toTeam Up to Make Repairs More Accessible?

Have you ever been frustrated by a broken ice cream machine? It’s a common problem, and one that can be especially annoying when you’re craving a cold, refreshing treat. But there’s good news on the horizon! The Federal Trade Commission and Department of Justice have recently requested that the US Copyright Office exempt commercial soft…

LinkedIn Gets Gamified: New In-App Games to Boost Engagement and Company Rankings
|

LinkedIn Gets Gamified: New In-App Games to Boost Engagement and Company Rankings

Hey there, LinkedIn users! Hey there, LinkedIn users! Get ready to level up your professional networking experience with the exciting news that LinkedIn is developing in-app games. That’s right, you’ll soon be able to engage in friendly competition and sharpen your skills while scrolling through your feed. Puzzle Power-Ups These games won’t be your typical…

Efficient Cash Management for Multi Unit Owners
|

Efficient Cash Management for Multi Unit Owners

For multi-unit franchisees, efficient cash management is vital for sustaining and growing your business. One financial tool that can be particularly beneficial is the use of a sweep account.  This article delves into the value of sweep accounts for franchisees, explaining how they work and why they might be an advantageous addition to your financial…

Modern Franchise Management System
|

Modern Franchise Management System

Franchise management software plays a crucial role in maintaining consistent branding and communication throughout franchises by providing tools and features designed to streamline and standardize operations, marketing, and communication across all franchise locations. Here’s how it achieves this: By leveraging these features, franchise management software ensures that every franchisee upholds the brand’s standards, leading to…

Living in a Digital World
|

Living in a Digital World

Olo and Qu Partner to Offer Digitized Card Swipes and Enhanced Data Collection for Restaurants In a move that is sure to streamline operations and provide valuable insights for restaurants, Olo has partnered with Qu to offer Olo Pay as an integration with Qu’s point-of-sale (POS) system. This integration will allow restaurants to digitize card…

Dynamic Pricing: The Future of Fast Food and Beyond
|

Dynamic Pricing: The Future of Fast Food and Beyond

Dynamic pricing is a pricing strategy where prices fluctuate based on demand. It’s becoming increasingly common in the fast-food industry, with Wendy’s recently announcing plans to implement time-based pricing. What is dynamic pricing? Dynamic pricing is a pricing strategy that allows businesses to adjust their prices based on demand. This means that prices can go…

Subway Severs Ties with Troubled Master Franchisee in Brazil

Subway Severs Ties with Troubled Master Franchisee in Brazil

Subway has terminated its master franchise agreement with SouthRock Capital, the company that operated Subway and Starbucks in Brazil. The move comes after SouthRock filed for bankruptcy, with debts estimated to be $370 million U.S. SouthRock’s bankruptcy filing comes less than a year after it acquired the Subway master franchise in Brazil. The company also…

End of content

End of content